4.9 Based on 5,276 reviews
Jilana | Stand-Collar Button-Front Ruffle Hem Maxi Dress
Jilana | Stand-Collar Button-Front Ruffle Hem Maxi Dress
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Buy 2 Save 15%, Buy 3 Save 20%
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WHAT MAKES US UNIQUE? Made in limited quantities. Designed to support confidence, comfort, and real bodies. Due to the increased demand during our moving sale, only a few items are currently available. If you can still click 'Add to cart', its still available.
Some dresses are for occasions. The Jilana is for days when you want to look like you made an effort without actually making one. A relaxed, voluminous maxi in a crisp, lightweight fabric — V-neckline with a stand collar and button placket that keeps it from reading too casual, a gathered empire waist that releases into a full, sweeping skirt, and a layered ruffle hem that catches the air when you walk. The kind of dress that works at a seaside lunch, a farmer's market, a friend's backyard. Anywhere the day is unhurried and the light is good.
"I knew the Jilana was right the moment I saw the hem move. That layered ruffle at the bottom is what separates it from every other white maxi out there — it adds volume and rhythm without making the dress feel costumey or overdone. The stand collar with the button placket is the other detail I keep coming back to: it makes the neckline interesting without being complicated, and it means you can wear this with nothing around your neck and still look completely finished. In white it's the most classic — almost vintage French. In light blue it's softer, more relaxed, and honestly the one I reach for first on a warm morning." — Sarah Mitchell, Founder of Valora New York
✔ Stand Collar with Button Placket — a structured, upright collar with a short button-front opening that adds a tailored, French-inspired quality to an otherwise relaxed silhouette.
✔ Empire Waist with Gathered Skirt — a raised waistline with a full gather that releases into a voluminous skirt, flattering through the midsection and giving the dress its effortless, flowing shape.
✔ Layered Ruffle Hem — a double-tiered ruffle at the ankle that adds movement, volume, and a playful finish that photographs well and moves beautifully in person.
✔ 3/4-Length Sleeves — hit just below the elbow for a relaxed, unfussy look that works in warm weather without feeling like a full summer dress.
✔ Side Pockets — deep enough to be useful, set into the side seams so they don't interrupt the silhouette.
✔ Two Colorways: White and Light Blue — white is the sharper, more classic read — pairs with sandals, espadrilles, or bare feet. Light blue is softer and more relaxed, and the color that makes a summer tan look its best.
Linen-look ease. French collar structure. The maxi that makes any day feel like the good kind.
Shipping & Delivery
Shipping & Delivery
Please allow 1-3 business days for order processing and 7-10 business days for shipping within the US. If we are shipping internationally, please allow 10-14 business days for shipping.
Have questions about your delivery? Our support team is here to help anytime.
Support@helenandmary.com
Money Back Guarantee
Money Back Guarantee
Our goal is for every customer to be totally satisfied with their purchase. If this isn't the case, let us know within 30 days and we'll do our best to work with you to make it right. We offer exchanges and returns to ensure you get exactly what you need.
24/7 Customer Service
24/7 Customer Service
24/7 Customer Support
Need assistance? We're always available. Contact us anytime and our team will be happy to help.
Support@helenandmary.com
Loved by 50,000+ American Women
Loved by 50,000+ American Women
More than 50,000 customers trust Helen & Mary, with an average rating of 4.8 out of 5 stars. Your satisfaction and confidence mean everything to us.

What customers say about us
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The midnight blue maxi dress was absolutely stunning and the sizing was spot on. Helen & Mary finally made me feel like fashion is designed for women like me!
Jennifer R.
Chicago, IL
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Mary found me a navy midi dress that actually fit my shape perfectly. The sandals I bought are the most comfortable I've owned in years.
Sophia R
Los Angeles, CA
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The striped linen sundress is my new go-to for hot Florida days — breezy, cute, and arrived so fast. The only thing I'd change is deeper pockets, but I'll definitely be back for more!
Danielle K.
Tampa, FL
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Walked in for a birthday outfit and left with a linen dress and sandals I wear constantly. Helen and Mary make you feel like family every single time. Truly irreplaceable.
Barbara T.
Seattle, WA
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"The floral wrap dress I ordered fit perfectly and the fabric feels luxurious for the price. I've already received so many compliments and can't wait to order again!"
Sarah M.
Austin, TX
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Helen picked out a floral wrap dress for me that I wore all summer long. Grabbed a pair of sandals on the same visit, still my favorite pair three years later. These ladies just get it.
Lara M.
Chicago, IL
30-Day Money-Back Guarantee
If your dress isn’t exactly what you hoped for, you can return it within 30 days, no questions asked.
For 35 years, we’ve designed soft, elegant dresses made for real women. Comfortable, flattering, and made to last. The kind you’ll reach for every day.
To celebrate our anniversary, we’re offering special savings for a limited time.
With love,
— Helen & Mary
Combine and get up to 30%
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$160.00 $59.95 -
Carmona | Long Sleeve Turtleneck Dress
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Aryán | Elegant Maxi Dress
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Patricia | Floral Dress
$210.00 $64.95 -
Aira | Printed Chiffon Dress
$150.00 $54.95 -
Anabel | Elegant Maxi Dress
$170.00 $59.95 -
Laurel | Elegant Dress
$180.00 $54.95
Combine and get up to 30%
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Elara Denim Wedge Sandals
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Celeste Denim Bow Wedges
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Amelie Wedge Sandals
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Celeste Pearl Block Mules
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Selena Wedge Sandals
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Anna Denim Wedge Sandals
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Ava Wedge Sandals
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Naomi Platform Slippers
$119.99 $39.99
FAQs
Do you offer free shipping?
We charger standard $4.99 Shipping for insurance and trackable shipping
How can I make sure it will fit me properly?
Each product page includes a detailed size chart to help you find your perfect fit. We always recommend comparing the chart to a similar item you already own.
If you’re in between sizes, we generally recommend sizing up for the most comfortable fit. Still unsure? Our support team is happy to help you choose the right size!
How long does shipping take?
Orders are typically processed within 3 business days after being placed.
How do I track my order?
Once your order is confirmed, you will receive an email with your order number. To track your order, simply visit our Order Tracking page and enter your order number or email address.
I have an issue with my order. How can I contact you?
If you experience any issues or have questions, email us at support@helenandmary.com
Fast, Reliable Fulfillment
Orders are processed promptly and shipped with care to ensure a smooth, reliable delivery experience.
Easy Returns
We offer a 30-day hassle-free return policy, giving you plenty of time to make sure your purchase is just right.
Customer Service
We're always here to help. If you have any questions, our team is ready to assist you every step of the way.